Designed for Developers and Sales.
The Runway CRM app is a powerful, comprehensive property-specific CRM designed to streamline sales, customer relationship management, marketing, and reporting for Community Developers and Volume Builders. Whether you’re managing sales teams, coordinating sales workflows, or automating your marketing campaigns, Runway CRM equips your team with the tools to succeed.
General Features
Runway CRM offers a robust set of features to efficiently manage your sales processes and customer interactions. The platform is fully responsive and enhances every aspect of your operations.
​
-
Property Shortlisting: Easily shortlist homes, lots, apartments, townhouses, condos, and commercial properties from Runway inventory apps or your website.
​
-
Custom Profiles: Create tailored customer profile questions to capture essential information.
​
-
Sales Pipeline Management: Configure statuses and deadlines to keep your sales process on track.
​
-
Multi-Brand/Community Management: Configure and segment multiple brands and communities, defining what users can see and do to ensure secure and efficient operations.
​
-
Calendar and Email Integration: Seamlessly sync with all major calendar and email software.
​​
​​
-
Branded Communication: Send branded emails to maintain consistent and professional communication with clients.
​
-
Advanced Search: Utilize quick and advanced search options with the ability to save searches for future use.
​​
-
Reminders and Notifications: Stay organized with automated reminders and notifications.
​
-
Prevent Duplicates: Benefit from active contact deduplication alerts to maintain clean, accurate contact lists.
​
-
Model/Display Home Management: Manage display/model home centers, including open times and staff rosters.
​
-
Lead Distribution: Rotate and distribute leads automatically to available sales team members based on their availability.
​
-
Sales Rep Handover: Ensure smooth transitions with the Sales Rep Handover function when a team member leaves.
Quoting and Sales Workflows
Runway CRM simplifies the creation and management of quotes and sales workflows, ensuring that your team delivers accurate and timely information to clients.
​
-
Comprehensive Quotes: Calculate home prices, land costs, site costs, floor plan options, council fees, regional pricing, VPB/materials options, and custom costs all in one place.
​
-
Sales Management: Manage sales for homes, land, house and land packages, apartments, condos, and commercial properties.
​
-
VPB Integration: Integrate the VPB options database with other systems for accurate pricing and material selections.
​
-
Sales Workflows: Design workflows that mirror your sales process, ensuring consistency across your team.
​
-
Automated Notifications: Set up reminders triggered by specific activities within the workflow.
​
-
Client Communication: View quotes online, print PDFs for clients, and automatically send updates via email to clients, staff, and third parties at key milestones.
​
-
Payment and Commission Management: Construct and apply payment and commission templates that trigger at process milestones, streamlining financial management.
Reporting
Runway CRM’s reporting capabilities provide real-time insights into your sales and marketing performance, enabling data-driven decision-making.
-
Live Data Updates: Benefit from incremental data warehouse updates, ensuring your sales reports are always current.
​
-
Beautiful Dashboards: Choose from a variety of proven, visually appealing dashboards to visualize your data.
​
-
Custom Reports: Configure and build your own reports to meet your specific business needs.
​
-
BI Integration: Integrate with leading business intelligence tools if you prefer to use external analytics platforms.
Runway CRM’s marketing automation tools make it easy to design and manage multi-step email campaigns, allowing you to engage your audience effectively.
-
Campaign Creation: Build multi-step email campaigns tailored to your marketing strategy.
​
-
Email Editor: Use the intuitive editor to create engaging, personalized email templates.
​
-
Automated Sends: Apply saved searches to campaign steps and trigger sends at specific times throughout the day.
​
-
Bulk Campaigns: Easily manage and send bulk email campaigns when needed.
​
-
Rich Content: Enhance emails with images, documents, videos, and surveys to increase engagement.
​
-
Performance Tracking: Track email opens, clicks, and responses to measure the effectiveness of your campaigns.
Marketing Automation
Why Runway
Runway 7 is the premier platform for home builders and community developers, offering advanced tools to streamline marketing efforts, manage inventories efficiently, and enhance customer engagement. Here’s why Runway 7 is the perfect choice for your business:
Comprehensive Solution
Centralized inventory management, advanced email marketing automation, and more, all in one platform.
Built for Property
Designed specifically for the needs of home builders and community developers.
Unparalleled Flexibility
Create unlimited house and land packages, customize website components, and generate professional PDFs.
Seamless Integration
Connect with leading CRMs and marketing tools like HubSpot, MailChimp, Dynamics, and Salesforce.
Interactive Tools
Engage buyers with interactive kiosks, responsive website components and detailed portals.
Data-Driven Decisions
Used advanced reporting and analytics to optimize strategies and make informed decisions.
Continuous Improvement
We update our platform based on your feedback to meet your evolving needs.
Cost-Effective Solutions
Affordable a-la-carte plans starting from $500 per month.
Global Experience
Over 25 years of experience with a global team in Australia, USA, Europe and India.
Industry Awards
The past few years have been award-winning for the Runway platform and associated apps. We thank our clients for the opportunity to work with them and our dedicated teams in Australia, India and the USA for developing our amazing solutions.
2023
The Nationals Silver
Best Use of Technology
2023
Star Award Winner
Best Business System
2024
The Nationals Gold
Best Website
2024
McSam Winner
Best Website
2022
McSam Winner
Best Associate Website, Best Use of Technology
2022
Star Award Winner
Best Business System, Best Website
2022
The Nationals Silver
Best Use of Technology, Best Website
2023
McSam Winner
Best Use of Technology